How Much Does Executive Coaching Cost?
Traditional executive coaching runs $150–500+ per hour. Here's what actually drives the price, and what the AI-coaching alternative costs instead.

The honest answer is: it depends who's coaching you, and how they price it. But the ranges are consistent enough across the industry that you can budget sensibly before you ever get on a call with a provider.
Traditional Human Coaching: $150–500+ Per Hour
Independent executive coaches commonly charge $150–500 per hour depending on experience, credentials, and location, with senior or celebrity-adjacent coaches charging more. Most engagements aren't sold by the hour, though — they're sold as a program: 6–12 months, a set number of sessions, often bundled with 360-degree assessments and stakeholder interviews. All-in program costs frequently land in the $5,000–50,000+ range depending on scope and seniority.
Platform-Based Coaching: Credits and Per-Session Pricing
Coaching platforms that match you with a human coach through an app typically charge per session or per credit rather than a flat hourly rate — commonly somewhere in the $100–200 per session range, though enterprise contracts negotiated at scale can bring the effective per-session cost down. The tradeoff is usually availability: sessions have to be scheduled around a real coach's calendar, and unused credits often don't roll over indefinitely.
AI Coaching: A Flat Monthly Rate
AI-based coaching removes the per-session math entirely. Get Savvy, for example, is $59–149 per month for unlimited practice — no credits to track, no session limit, no calendar to coordinate. For a manager who wants to rehearse a specific conversation five times before having it for real, that's a fundamentally different cost structure than paying per session for a human coach's time.
- Traditional 1:1 executive coaching: $150–500+/hour, or $5,000–50,000+ for a full program
- Platform-matched human coaching: roughly $100–200/session, credit-based
- AI coaching (Get Savvy): $59–149/month, unlimited scenarios
What You're Actually Paying For
Price isn't the only variable that matters. Human coaching buys you a real relationship with someone who remembers your history and can push back in ways that feel personally calibrated. AI coaching buys you volume — unlimited reps, available at 11pm before a 9am conversation you're dreading, at a price that doesn't scale with how often you use it. Neither is strictly better; they solve different problems, and increasingly, organizations use both — human coaching for the handful of people who need deep, ongoing development, and AI coaching for every manager who needs to be better at the job this quarter.
See exactly how Get Savvy's pricing compares to traditional coaching and other AI-coaching platforms — plans start at $59/month, unlimited.
See pricingFigures above reflect commonly reported industry ranges as of September 2026, not a quote from any specific provider — always confirm current pricing directly before committing to a program.
About the Author
David Burgess
Managing Director and Founder
David Burgess founded CreateOne in 2004 and has led it ever since as Managing Director. David is a Master Trainer in Extended DISC, and holds further Master Trainer credentials through The Drucker Institute at Claremont Graduate University and The John Maxwell Company. Before moving into people development, he spent two decades in senior operations and supply chain roles, including at Unilever and George Weston Foods, experience that still shapes how CreateOne approaches the practical, commercial side of leadership.
Credentials
- Master Trainer, Extended DISC
- Master Trainer, Peter Drucker Management Path — The Drucker Institute at Claremont Graduate University
- Master Trainer Certification — The John Maxwell Company
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